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5 fashion photographers to know

The 30/04/2020 at 13:04

Irving Penn (1917-2009)

Discreet, Irving Penn remained faithful to his studio photography, creating a precious intimacy with his models. His sobriety and design are the talented portraitist’s signature, who was meant to pursue paintwork. Celebrities and models were immortalized with grace thanks to this contrarian’s techniques.

 Irving Penn, Black and White Vogue Cover (Jean Patchett), New York, 1950, © Condé Nast, © The Irving Penn Foundation

 

Helmut Newton (1920-2004)

Helmut Newton’s editorials injected an erotic touch to fashion photography in the 50s and 60s. The German photograph, with his subversive spirit, shook the magazines’ codes up by celebrating an escalating sensuality. His iconic images are based on a precise set-up and the celebration of feminine attraction. 

 Helmut Newton Fashion Yves Saint Laurent French Vogue Paris 1979 © Helmut Newton Estate

 

 Richard Avedon 

Richard Avedon, Dovima with Elephants, Evening Dress by Dior, Cirque d’Hiver, Paris August 1955 © 2020 The Richard Avedon Foundation

 

Bert Stern (1929-2013)

This American portraitist started his career in photography during the Korean war. He was able to work with top-tier fashion photographers and immortalized the most glamourous women. His dynamic photographies revolutionized the advertising industry and the fashion world. His series “Final Session” gathers the last photos of Marilyn Monroe, taken before her death.

 Bert Stern, Je suis venue te dire que je m’en vais, New York, 1970, © Bert Stern

 

Oliviero Toscani (1942)

The famous Italian photographer is a man who is looking for scandal. His shocking campaigns for Benetton have hit the headlines. Whether it was by immortalizing the last moments of life of a man suffering from AIDS or the kiss between a priest and a nun, this emblematic photographer from the 90s uses fashion photography to promote a strong message. For Yellow Korner, Oliviero Toscani pays attention to marriage through his series “Toscani marries you”. 

 Oliviero Toscani, Toscani 1, ©Olivier Toscani

 

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